Increased online conference attendance could be our next new normal. In addition to being financially beneficial, these digital events offer more time (before and after) for participants to connect. Whether you’re hosting or attending a virtual networking conference, get ready to make the most of your desired connections.

Listed below are 3 tips to maximize your presence and value for your next online feature.

#1: The playing field

Select digital conferences that offer platforms and ways to connect before the event occurs. This may mean downloading an app, joining a virtual group, or bonding over social media. Be active in connecting with and learning about other attendees, host organizations, and activities leading up to the event. Also, feel free to reach out to other colleagues and make a smooth virtual presentation. This is another way to be intentional about building your networks. Don’t just rely on email notifications or registration reminders.

#2: Game Plan

Once you’ve made some preliminary connections, map out your plan for the virtual conference. What sessions do you want to attend? Which speakers are you interested in hearing/seeing? What topics are you interested in learning? What organizations or businesses would you like to connect with during the event? Consider these questions as strategic in your networking objectives/goals. Do not hesitate to contact the organizer or the organization that organizes the event. They can offer additional information and guidance toward your plan.

#3: Start

Once you’ve created the ideal plan, it’s time to execute it. Follow your proposed agenda and continue to communicate with the people and companies participating in the event. During the conference, post/share photos, information and other relevant information through social media channels. This is a great form of engagement, branding, and marketing. This tactic can also strengthen your digital footprint.

Last but not least, be sure to continue your networking by following up. This completion involves completing a survey after the event, reaching out to your connections, and signing up for additional information.

Take advantage of these helpful tips to get the most out of your networking agenda. Do your due diligence and focus on preparing, planning, and executing your process. Find the value in developing and growing viable networks.