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How to start making money with banner ads as publishers and banner ad advertisers: the basics!

The question is, is banner advertising a great way to get people to a website? Yes it is! Banner advertising is considered one of the most powerful new publishing tools in the arsenal of website publishers. It allows a person to monetize their websites easily. If used correctly, it can also generate a very large and healthy income for them. However, if they are not used correctly and website owners are simply maximizing the revenue they can make from their site visitors, they are actually leaving a lot of money on the table. Something most people hate to do.

Now you can start making money from banners being an advertiser and a publisher, well with most internet advertising companies it can be done in combination… it can be done easily and quickly by submitting your websites and ads banner ads and paying a fee to place your banners by earning commissions from viewers who click on the ads on your website. You will be amazed and amazed at the results you will get in such a short time. So start by writing some quality content articles about the things you are passionate about, make them keyword rich, and then post them on your niche website.

There are many people who have the gift of being good with words, are you one of them? Is it easy for you to write? Why not make it work in such a way that you earn some extra money in the process with the help of a bit of advertising? There are actually three steps to keep in mind before you start writing your articles and in turn your banner ads and having an effective banner campaign with one of the top banner publishers.

Step 1. Search for keywords. Find some popular topics, keywords or phrases. Select the ones you think have the most people clicking. There is actually a keyword picker and suggestion tool that some sites offer to those who are just there to advertise their business by adding articles.

Step 2. Writing articles. Start writing original content with keywords from the topics you have found in your research. Keep in mind that search engines like Google, Yahoo and Bing pride themselves on the quality of the articles they recognize as authoritative and what you will write needs to keep up with their demands.

Step 3. Quality content site. Create a quality content site embedded with banner ads that target the topic and keywords of your articles and website. This is where everything you’ve done initially will be targeted and this is also where banner ads will prove their value to you.

Proper positioning of your banner ads must be done carefully. Try to place your key banner ads where web users are most likely to click on them. According to research, the place surfers look first when visiting a given site is the top left. The reason behind this is not known. Maybe it’s because some of the most useful search engine results are at the top of all other rankings. Therefore, visitors tend to search in the same place when they browse other sites. Some of those just starting out in this business may think that they are already doing quite well and think that their click-through rates and leads generated are quite healthy. However, there are more techniques and styles to generate more clicks and double your earnings. By learning these techniques and working them to your advantage, you’ll find that you’ll get three times more than other people clicking on your banners than you used to just by changing what you’re doing. Another thing to know is that banners and skyscrapers are not dead. Ask the experts. Internet users universally know that they can click on images on websites if they see these types of ad formats. The reason behind this is that they are recognized as an ad and ads that are of interest will invite people to click on them, not ignore them as some people have suggested.

To really start making money from banner ads, you need to have a definite focus on what you want to achieve and how you are going to achieve it. As with any other type of business venture, it takes time, as well as patience. Don’t just ignore your website or the banner ads you’ve placed with your chosen advertiser, you need to control your ad slots once you’re done setting them up. Start your advertising campaign with the broker of your choice and spend some time, even an hour, making adjustments to the banner ad campaign on your websites to quickly activate your banner revenue.

Give it a try, you won’t regret getting into advertising as a broker/agent in the first place. Lastly, make sure the company you choose has great tracking stats that allow webmasters and publishers to track your results across a number of sites on a site-by-site basis. You should be aware of this ability and make the most of it because it is a powerful tool that will help you figure out which banner ads perform best. In this way, you can adjust your banner ads and focus more on the ones that are visited the most than the ones that are ignored.

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