Everyone remembers how the heart skips when you can’t find the phone in your pocket. You don’t worry about the price anymore, these are all personal data, linked bank cards, transactions and contacts stored in apps that you are terrified of losing or sharing with strangers. This is the concern of the average user, but what about companies that release mobile applications for their own development and benefit? Apps that crash frequently or are vulnerable to hacking significantly undermine consumer confidence.

At the same time, mobile apps are an important source of revenue. Just 5 years ago, mobile app store revenue was just over $29 billion, and in 2019 the number rose to $71.3 billion worldwide. This year, statistics predict revenue of $581.9 billion and continued growth to $935 billion in 2023.

It is already an indisputable fact that mobile application development is an important aspect of working with clients, and the user experience will also affect the company’s reputation. It doesn’t matter if you already have an app or just want to create one, here are some tips to pay attention to when choosing a mobile app developer.

1. Work experience and portfolio

Take note of work experience not only when hiring new employees, but also when looking for a mobile app development company. Companies that have previously worked with different businesses know what works and what doesn’t. They can take your wishes into account, propose the most effective solutions and creatively contribute to the functionality of your application.

A portfolio is also important. Before you agree to work with a certain company, ask about their past work, review applications, and evaluate them. Check especially how easy it is to navigate the app and which features stand out the most.

2. Feedback from previous customers

Companies that don’t mind sharing their past customer contacts or posting their feedback on the website are the ones you might want to consider working with. There should be at least 3-4 clients that you can contact and talk about their experience. If the company’s methods of operation, its approach to application development, and the results described by past customers reflect what you’re looking for, you’ll have an easier time making a decision.

3. Design matters

You’ve probably heard of UI/UX design, but what does it mean? UX refers to the user experience, and UI means the user interface. While UI designers choose the colors and shapes of the buttons, UX designers decide how the user interface works. Therefore, the terms work closely together but imply different things.

Why should you know those two terms, and how will this knowledge affect your choice? By checking the above apps, you become a regular user and can determine how good or bad your user experience is. If everything works well, you can conclude that the company has skilled and creative UI/UX designers, and they will make your new app easy to use and attractive to customers.

4. The whole package

The company that can handle both app development from scratch to maintenance as well as jump into any stage of mobile app development would be the best choice. Also, the company should have a complete package of good coding, attractive functional design, and an intuitive user interface.

5. Not at low cost

The application must become one more tool to attract customers and develop business, and not just to show. So instead of building a cheap app, focus on quality and results as a good app will help you make a profit later on. By implementing a low-budget solution, you may end up wasting money and not getting the results you expect.

Depending on your business specifications, you can choose one of the ways to generate income from the app. Some of them include in-app purchases, ads, a paid subscription plan, or charging for downloads.

According to eMarketer, adults in the US spend more than 4 hours on mobile internet, 88% of the time reviewing apps. App usage continues to increase by leaps and bounds, and your app will also have the potential to attract attention. By following these steps, your chances of finding a reliable mobile app development company in New York are now much higher.